Marketing
Monday 23rd June 2008
First things first, watch the following video and make a note of your reaction.
This is an advert from Heinz publicising their new range of deli-style mayonnaise. Mmmm! I like mayonnaise. Goes great with ham salad. But, OH MY GOD, what’s that other taste in my mouth? It’s not just mayonnaise! I no longer feel the [...]
Monday 4th June 2007
My reaction when I saw for the first time the official logo for the London 2012 Olympics was one of horror. The above image includes it’s four variants in all their hideous would-be-cool-if-it-was-the-nineteen-eighties glory. I mean, honestly! What were they thinking? These logos don’t say ‘Olympics’ to me. They don’t say anything to me. They [...]
Friday 4th May 2007
I’m sat here, at my mac, sipping hot tea, crunching on chocolate digestives and waiting for the local council and mayoral election results to come in. They would normally have been in overnight but due to changes in the way they do things, the electoral administration people are counting the votes this afternoon.
While mostly bored, [...]